Google Local Services Ads missed-call changes in 2026
What the October 1 update can mean for unanswered paid calls and why missed LSA leads can create two kinds of economic exposure.
Read the Google LSA guide →Contractor Numbers resources
Understand the number.
Then make the move.
Short, practical guides for contractors on revenue protection, lead economics, pricing, labor and growth. Each resource connects back to a tool that helps you put the issue into dollars.